Mindbending Software

Status: Art Project
image Mindbending Software claims to offer programs that will insert subliminal messages into the favorite computer games of your kids, thereby reprogramming them, as they play the games, to do as you wish. Their website states:

Mindbending Software Inc. is a company specialized on psychological conditioning software packages for children. With the newest technologies our products infiltrate the computer games of your kids and mingle various subconscious or conscious conditiong messages and images in the game contents. The technology can be compared with the subconscious pictures in the TV program, and if you don’t know about them, ask yourself why are you buying all those things you don’t need. You see it works ! Our software uses the same and some other patented methods to condition your kids. Try it out, if you aren’t satisfied you’ll get your money back!

Their subliminal control programs include the Tranquilizer™, Intellectualizer™, Selfesteemizer™, and Professionizer™. So is this real? Not really. It's an art project created by Robert Praxmarer. But what gets me is that he actually will allow people to buy the products listed on the site. Or, at least, he'll take their money. Click on the 'Add to Cart' button, and you'll be taken to a PayPal screen that will transfer money to his account. Most hoax sites, by contrast, carefully avoid taking anyone's money, because if they do take money and don't deliver what they've advertised, that's fraud. So maybe Praxmarer really will send some kind of "subliminal" software to people who pay for it. (He wants, on average, over $1000 per program.) But he could still be opening himself up to charges of fraud if the software doesn't work as advertised.

Psychology Websites

Posted on Thu Nov 03, 2005


there was a series of TV advertisements for Parmalat here in Brasil a few years ago that used babies dressed up as little animals. Some of the images in the "mindbending" site are from this brazilian Parmalat campaign, including the one that appears in this Museum of Hoaxes post! Therefore, for brazilians the hoax is more easily spotted.
Posted by Daniel  on  Thu Nov 03, 2005  at  10:23 AM
Just briefly looking on his website, I'd say he is opening himself up to various charges if he is taking money for a product that doesn't really exist, or accurately reflects the description. Those quotes from Science Weekly, Nature, etc. can't be real. And I'm willing to bet those pictures of the kids are from costumes retailers. It's one thing to reproduce those on your site in general, it's another thing to use them when you're creating a fake product and taking money for it.
Posted by AqueousBoy  on  Thu Nov 03, 2005  at  11:08 AM
There's a fine line between "hoax" and "fraud" and this guy seems to be at least straddling it. Taking money is generally a no-no with hoaxers for exactly the reasons given above.
Posted by Cranky Media Guy  on  Fri Nov 04, 2005  at  02:56 AM
saw the software working on a media arts festival in Prague, awesome stuff, so he has something to sell, as it is working, the thing is he doesn't want to sell it and if you read the page you have to be quite stupid to think it's a real company want to sell stuff. all the advertisment is insulting or political incorrect.
"You don't like fat people you find it unattractive and disgusting, you get aggressive if you look at your kids"
funny stuff that nerd is doing
look at this as well george bush should take him to court or bring him to a hidden place in eastern europe and torture him 😉
Posted by frederic  on  Fri Nov 04, 2005  at  02:59 AM
anyone tried to buy one yet, anyways?
Posted by Ariel  on  Fri Nov 04, 2005  at  06:24 PM
I find this odd. For the Mobilizer
Posted by Carmen  on  Sat Nov 05, 2005  at  07:38 PM
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