June 23, 1987: The Dayton Hudson Stock Hoax
The news that a private investment firm was buying the retailer Dayton Hudson for $6.8 billion sent the company's stock price soaring, and then crashing back down again when investors learned the report was false. A 46-year-old investment adviser, P. David Herrlinger, had phoned the Dow Jones News Service and told them he was buying the company, and the news service had believed him. But Herrlinger, it turned out, was suffering a nervous breakdown and delusional, which sparked concern at how easily a single irrational individual could manipulate the market.
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