Newsgroper is a parody site full of fake celebrity blogs. To make sure that no one confuses its content with real news, it posts the warning "Fake Parody Blogs, Political Humor, Celebrity Satire, Funny Commentary" in the title bar of every page.
Apparently, this warning wasn't enough for MSNBC's Alex Johnson. In
a piece about Michael Vick, he quoted from Newsgroper's
fake Al Sharpton blog, presenting the following quotation as if it were something Sharpton really had said:
"If the police caught Brett Favre (a white quarterback for the Green Bay Packers) running a dolphin-fighting ring out of his pool, where dolphins with spears attached to their foreheads fought each other, would they bust him? Of course not," Sharpton wrote Tuesday on his personal blog.
Caught in the blunder, MSNBC quickly
removed the quotation from the article and posted this correction:
To me, the self-serving correction is worse than the original mistake. The fake Al Sharpton blog isn't a hoax. A hoax is a
deliberate deception. Since the Al Sharpton blog announces right in the title bar that it's a parody blog, it hardly counts as a hoax.
MSNBC should retract their correction, and admit they're victims of sloppy reporting, not of a hoax. (Thanks to Cranky Media Guy for the link.)
Comments
Similarly, every hoax I've ever been involved in with Alan Abel or on my own has resulted in the news outlets that got fooled putting in their "apology" to their audience something to the effect of "the perpetrators say they planned their hoax for years, using several people to pull it off" even when that was patently untrue. That lie, apparently, excuses sloppy reportage.
My advice to journalists (not that I think they'll care) is, if you want to have credibility with your audience, ACT LIKE JOURNALISTS and look into things before you put them in print or on the air. Sheesh.
Or even Google:)
A more honest "Correction" might have said, "MSNBC is run by a bunch of half-wits who can't tell something's a joke even when it has "JOKE" stamped across it in giant red letters. We check out all our news stories about as carefully as we checked this one."