Status: Real (kind of)
You've probably heard of the $250 Neiman Marcus Cookie. Now comes word of a
$150 McDonald Sandwich. Yes, it's real, but it's not a sandwich from the fast-food McDonalds. It's being sold at Selfridges, a UK department store, and it's named after Scott McDonald, the executive chef at the store. Obviously the name is a little tongue-in-cheek. The sandwich is supposedly worth $150 "because of the Wagyu beef that makes up most of the filling... the 595-gram sandwich comprises 24-hour fermented sour dough bread, spread with a foie gras-flavoured mayonnaise. It also contains Brie de Meaux, considered one of Europe's finest cheeses, English cherry tomatoes and rocket, plus roasted peppers." The BBC has
a picture of it.
Comments
And Foi gras? Yuck.. I'd rather not eat it thanks.... organs are not food (especially not when you work medical field)
Hmmm...
sounds a tiny bit yummier, but still....$148? No Flippin' Way!
They aren't known for their competitiveness.
http://www.imagingartist.com/011803.htm
Anybody can offer a sandwich for $150, or $150,000 for that matter. Now if somebody SELLS a sandwich for that price, THAT would be news.
Which reminds me, I've got a peanut butter and honey sandwich you can have for $758,236.14. The peanuts were each individually picked by rock stars, the honey was made by African killer bees collecting nectar only from rare orchids, and the bread is made from special wheat grown in Falkland Islands minefields, hand-ground by Renee Zellweger between sets on her latest film shoot, and raised with yeast retrieved from Tutankahmen's tomb. All wrapped in 22 carat gold foil. Any takers?
Still'n'all, as far as advertising gimmicks goes I'd rather see a company selling a sandwich for 150 smackers than buying one for 16,000...
mayonnaise made from fois gras and black truffle.