April 1, 1998: Burger King published a full page advertisement in
USA Today announcing the introduction of a new item to their menu: a "Left-Handed Whopper" specially designed for the 32 million left-handed Americans. According to the advertisement, the new whopper included the same ingredients as the original Whopper (lettuce, tomato, hamburger patty, etc.), but all the condiments were rotated 180 degrees for the benefit of their left-handed customers. The following day Burger King issued a follow-up release revealing that although the Left-Handed Whopper was a hoax, thousands of customers had gone into restaurants to request the new sandwich. Simultaneously, according to the press release, "many others requested their own 'right handed' version."
Left-handed products of various kinds are actually an old joke on April first, but Burger King's announcement quickly became, by far, the most famous version of the joke.
The Top 100 April Fool's Day Hoaxes of All Time
Other April Fool resources at the Museum include: the April Fool Archive (a year-by-year archive of the entire history of the celebration), the Origin of April Fool's Day, the April Fool FAQ, and the Top 10 Worst April Fools Ever. Also, you can find more info about most of the hoaxes in the Top 100 list by clicking their title or thumbnail.