Status: Strange experimentAn experiment described in a recent issue of the journal Biology Letters reveals a simple way to make people behave more honestly: display a picture of watching eyes. Melissa Bateson, a biologist at Newcastle University, conducted the experiment on her colleagues, without their knowledge, using the communal coffee pot in the departmental lounge as the set-up. She found that when she placed a picture of a pair of beady eyes above the coffee pot, contributions to the 'honesty box' (the box in which people are supposed to deposit money to pay for the coffee they've drunk) were three times higher than when she displayed a picture of flowers. Bateson explains that: In other words, we behave better if we think we're being watched, even if we're only being watched by fake eyes. It could be named the 'Big Brother Is Watching You' effect.