Back in 2010, Bosch refrigerators ran an unusual ad campaign to promote its VitaFresh technology which, it promised, could keep food fresh longer. They created fake plastic-wrapped cuts of dinosaur legs, mammoth steaks, and saber-tooth filets, and placed these meats in supermarkets throughout Germany. The idea was that this meat is really old
, but it's still fresh.
Check out the video below to see people's reactions.