Need A Hand With Your Bag?
Status: Strange guerrilla marketing campaign
Brussels Airlines has been experimenting with a bizarre campaign
to raise awareness about the threat of getting pickpocketed in airports. Their agents have been covertly slipping plastic hands into the bags of people who aren't paying enough attention to what's going on around them. Imagine opening up your bag and finding a hand in there. I think I'd freak out. The campaign was created for Brussels Airlines by the agency LG&F. (via Coolzor
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