A "missing love" flyer has been posted at various NYC subway stations. A note at the bottom of it asks, "Please help me find my missing love by uploading photographs of possible suspects to instagram and twitter using the hashtag #missinglove."
It seems romantic (and timed for Valentine's Day), and people have been Tweeting words of encouragement, hoping this woman finds her missing love.
However, it may not be real. Or maybe it is.
The person behind it is artist Maria Luisa Portuondo Vila who calls it an "art action" on the Facebook page
she created for it.
In response to people on Twitter who are confused whether it's fact or fiction, she's responded that it's "the both!! art and reality!!"
So take your pick.