I suppose it's no worse than candy cigarettes, or Shirley Temples, but it just seems kind of weird. It's 'Kidsbeer
', now being sold in Japan. It looks like beer, but it's not. It's really just a yellow-colored cola beverage that comes in a brown bottle. So kids can drink it and pretend to be beer-guzzling adults. It's marketed with the slogan: "Even kids cannot stand life unless they have a drink."
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