According to the
Independent, researchers have proven that
the difference between Coke and Pepsi really is all in your head. Apparently the popularity of Coke's brand image causes people to think Coca-Cola itself tastes better, even though it really doesn't taste very different from Pepsi. As the article says:
"When asked to taste blind, they showed no preference. However, when the participants were shown company logos before they drank, the Coke label, the more famous of the two, had a dramatic impact: three-quarters of the tasters declared they preferred Coke." I've long suspected this. Personally I can't taste any difference between Coke and Pepsi, but I have a friend who swears passionately that there's a huge difference. Now I can show him this research to prove that he's simply been brainwashed by advertising. Oh, and the Pepsi Taste Test also turns out to be nothing but hot air:
"The findings suggest there is no scientific basis for claims made during the Pepsi ad campaign in which testers purportedly chose Pepsi over Coke when they were not told what they were drinking."
Comments
I still prefer Coca-Cola over Pepsi. I think I just like the logo and the shape of the bottle rather than Pepsi's logo and bottle.
Therefore, I agree Pepsi and Coke are the same,I only like Coke better for those reasons. It seems to give me headaches sometimes, but if it's available, I can't resist!
If you simply look at the nutrition facts on a Pepsi can and a Coke can you will CLEARLY see there are about 2-3 more grams of sugar in PEPSI!!! Coke is king, and I think you have been brainwashed! Stop being a dolt, and learn to research for yourself.
In general, Coca-Cola is win.
Once when I was a kid I had a fad for Pepsi for a few weeks, but that passed. I never used to care... now if I go to a restaurant and they say "is pepsi ok?" I say no and have to pick a sierra mist or mountain dew, or just water to piss them off.
To me, pepsi used to taste good when they had it in the white/blue/red can... now the all blue can turns me off... I just wouldn't want to drink something that's blue!! coke's can has always been red and it keeps making me want to drink it... and canned sodas are better than bottled or fountain... fountain sodas always just taste like pee now or something...
on another note I HATE dr. pepper almost as much as pepsi, but I love root beer! it's all a matter of personal taste I guess. I want to do a blind test to see if I can tell the difference.
personaly i think pepsi is slightly better but i also enjoy coke for a change.
also coke is easyer to get sick of i drank daily i find. and yes i enjoy it more out of a bottle than a can for some reason it tastes different.
but its the same shit realy both are good.
AND THERE IS TOTALLY A DIFFERENCE!!!
I am have to do a Persuasive Speech for School, and I was thinking about doing it on "Coke vs. Pepsi". Or "Why Coke is better than Pepsi" or vice-versa. Does anyone know of any good website for quotes and information, and 5 different reasons why this is.
Thanks (:
I'm a Pepsi guy for the most part, unless I'm only drinking for the carbonation. Pepsi IS sweeter than Coke, and it goes flat quicker. Personally, I'm in it for the taste, which i find just... better. But only by a little, and perhaps it's because I've been drinking it longer, maybe because my mom drinks it. A damn close one for me is Pepsi vs. Vanilla Coke.
Coke also said it hopes to more than double the number of soft drink servings it sells to more than 3 billion per day by the end of 2020.
The world's largest soft drink maker discussed its targets for the next 10 years at a two-day investor meeting in Atlanta, its first such gathering in its hometown in more than a decade.
Chief Executive Muhtar Kent said the annual revenue growth rate implied by the 2020 goal is a little higher than the top end of Coke's standard long-term growth target, but he sought to assure investors and analysts that it is "definitely achievable."
"It's going to take a lot of work. It's going to take some fantastic marketing and a lot of synergies to be powered back into marketing," Kent said. "But we believe our system has the capacity to achieve that trajectory."
Kent said there were several worldwide trends that supported the accelerated growth in the medium- to long-term -- rising economic power of developing countries, increasing urbanization and a growing middle class.
For example, Chinese consumers drink an average of 8 servings of Coca-Cola per year, compared with 214 in the United States and 387 in Mexico.
In addition to its trademark cola brand, Coca-Cola has 12 other brands that currently generate over $1 billion in retail sales, including Sprite, Fanta, Dasani water, Powerade sports drink and Georgia coffee. By 2020, Coke said it should have about 30 brands with sales of $1 billion.
FOCUS ON MARKETING
Coke derives more than three-quarters of its revenue from international markets, and is therefore able to offset falling sales in the United States with strong growth in emerging markets like India, China and Brazil. The company said last week it was ramping up investment in Brazil.
Industrywide sales of carbonated soft drinks had been falling in the United States even before the recession slammed the brakes on consumer spending. Some consumers, taking heed of growing awareness of nutritional health, have opted for drinks such as bottled water, juice and tea.
Competition in the sagging U.S. market is about to heat up, since No. 2 soft drink maker PepsiCo Inc (PEP.N) recently agreed to buy Pepsi Bottling Group Inc (PBG.N) and PepsiAmericas Inc (PAS.N), its largest bottlers, in a bid to cut costs, after a decade of operating as separate companies.
Coke has staunchly defended its franchise business model in which it sells drink concentrate to separate bottlers.
The company on Monday said strong brands, targeted marketing campaigns and new packages and price points would help drive growth. It also highlighted a marketing campaign it is planning for the 2010 World Cup in South Africa.
"The long term growth rates are appropriate (moving into 2010), but we're not content with them," said Chief Financial Officer Gary Fayard.
He added that if the company and bottlers achieve the 2020 goals, they would generate cumulative cash flow of $130 billion to $150 billion and would reinvest $32 billion to $37 billion in capital expenditures, with "quite a bit of cash available for other things, such as dividends, acquisitions and share repurchases."
Last month, Coke reported lower-than-expected third-quarter revenue, hurt by the stronger U.S. dollar and said a weak economy would keep consumers under pressure next year.
Coke shares closed 0.5 percent higher at $56.74 on Monday. The shares have gained roughly 25 percent this year, outperforming a 14 percent increase for PepsiCo.
They are a terrible , greedy company to work for as well. What kind of fuktard company does not pay its salesmen commision? Where is the incentive to sell or grow? Cuts driver bulk stops to bayroutes to cut paying driver commision. No wander they can try and boast profits..they treat their people like shit. Pepsi pays all the benefits and then some, awesome company to work for and remains top paid in it's job type over 10 years in a row. Believe me Pepsi people in the economy to boot are doing well and selling more.
Plain fact is Mt. Dew alone is the number ONE selling single 20oz. PERIOD!
Look at cokes lineup...Gold Peak? WTF is that? Peace tea?? LOL that will make it. Tumme-yummie? really? Vault? LOL another failed attempt..and rumor has it they have something called a Mr. Pibb...never seen it. they have to buy into a company to get something decent like Vitamin water. powerade??? Gatorade shits all over that dollar store brand sugar water. So when you go to a gas station and wonder why coke has such a cheap price on these ..take a minute and think about why they are so cheap! Oh yeah how about Caribou coffee LMAO!! Head up against Pepsi and Starbucks. Dasani sales sucked so bad they had to buy Evian water for distribution, while pepsi's aquafina holds it's water sales WAY over their's. To end this whole thing I will sum it up Very simply and you tards whom try to argue this ..well don't waste your time. You all ahave heard of WalMart right? VERY popular place for the vast majority of the U.S to shop (I'm told) lol. They carry what sales by sheer volume number so next time you are in their drink aisle take a look at who owns the drink space...nuff said .