For the second time in six months, the hosts of Blue Peter have had to apologize for deceiving their viewers. For Americans who don't know what Blue Peter is, it's a British children's show featuring always peppy presenters. It's been on the air for decades, and is like a TV institution over in Britain. I remember watching it as a kid when my family lived in London.
The latest incident involves a cat named Cookie. The show had asked their viewers to vote on what to name the next Blue Peter Cat. 40,000 votes were cast, and the name "Cookie" won, but the Blue Peter production team decided to veto that choice and instead pretend that the name "Socks" had won. It's difficult to understand their reasoning. Maybe they believed that a cat named Cookie would prove to be a disaster for the show's ratings.
The Blue Peter presenters recently apologized for the cookie cover-up and announced they would be adopting a new cat named Cookie (shown in the thumbnail), while simultaneously keeping Socks around as well. The Socksgate scandal cost Richard Marson, the Blue Peter editor, his job.
In the previous case of deception, Blue Peter had faked the winner of a charity phone-in competition. (Thanks, Joe!)