I like the concept of viral videos, but there's been so many of them of lately, mostly from companies looking for a "big bang" with little cash outlay, that I think the genre is getting stale very quickly.
Here's the latest one making the rounds, along with some reporter's observations about it:
Viral Wedding Video
I live on the Edge of Nowhere on the Oregon coast where we can't get high-speed Internet access, so I haven't watched the whole thing, but I did see a clip of it on one of the Portland TV news shows. One thing which occurred to me which the reporter didn't mention is that it appears to have been shot with at least two cameras. That suggest to me that it was staged. It doesn't prove it, but it increases the likelihood that the video was planned rather being a case of someone just happening to catch this accident on tape. If this is a fake, I don't know what it's promoting, but that may come out in the fullness of time (ooh, fancy language!)