Hoax Museum Blog: Food

Wine Spectator Hoaxed — Osteria L’Intrepido, a restaurant in Milan, Italy, was recently awarded Wine Spectator's Award of Excellence for its wine list. Problem is, Osteria L'Intrepido doesn't exist. It was a hoax restaurant created by Robin Goldstein (author of The Wine Trials) which he created to test the validity of Wine Spectator's award program.

Goldstein's description of the hoax can be read here. Wine Spectator's response is here.

If you don't know much about Wine Spectator's award program (as I didn't) this article in the NY Times provides some good background. Basically, the awards have long been recognized as a bit of a joke within the restaurant industry. Almost everyone who sends in the $250 application fee along with a copy of their menu and wine list gets the award. It's the restaurant equivalent of getting a Brillante Weblog Premio Award.

However, most restaurant goers don't know that. (I didn't.) And they're likely to be impressed by seeing a Wine Spectator Award of Excellence plaque hanging on the wall. That's the whole idea. It's a marketing scheme masquerading as an award program.

For Wine Spectator and their awardees it was a cozy little arrangement. I'm sure they never figured that someone would pay the $250 application fee just to poop on the party. (Thanks to Joe Littrell and Cranky Media Guy)
Posted: Thu Aug 21, 2008.   Comments (9)

Fake Coffee with the News — Product placement has reached the TV news. On the desk in front of the anchors of Las Vegas's Fox 5 TV news sit two cups of McDonald's iced coffee. McDonald's is paying for the coffee to be there. But the best part: it's not real coffee. It's just a plastic simulation of iced coffee. From the Las Vegas Sun:

The anchors aren’t even supposed to acknowledge them, McDonald’s reps explain. That’s part of their genius, my little lambs! They get into your mind without you knowing it. So they just sit there, two logo-emblazoned plastic cups, percolating into the psyche. Made-to-scale models that weigh something like seven pounds each — refreshing, and bottom-line boosting!

The Las Vegas news isn't alone in doing this. Lots of news shows are joining in. I think I've seen similar cups on the San Diego news. I'd like to see one of the anchors forced to drink the cup down. (Thanks, Bob!)
Posted: Tue Jul 22, 2008.   Comments (10)

Cell Phones Cook Popcorn — A youtube video purports to show popcorn popping when placed in between cell phones all ringing at once.



Clearly fake. It's a new spin on the old joke about cooking an egg with two cell phones. The only question is how they got the popcorn to pop. My guess is there must be a heating element beneath the table.
Posted: Mon Jun 09, 2008.   Comments (14)

Panic Buy Carrots — On May 15th thousands of people around the world went to their local grocery store to panic buy carrots. They were members of the facebook group called "On May 15th 2008, everybody needs to go out and panic buy carrots." From northernnews.com:

What started out as a prank Facebook group called "On May 15th 2008, everybody needs to go out and panic buy carrots," with just a handful of the creator's friends as members, has exploded online and now has 231,000 worldwide supporters on the popular social networking site. British teen Freya Valentine, the creator of the group, admits the response has overwhelmed her. "It started off as a joke between a couple of friends, so we were surprised when we got 40 members, but it kept going up and up and now everybody seems to know about it. It's mad," she said in an e-mail interview. "All I can say is I never knew that the group would get to this size, and I hope that the carrots don't get wasted and they're actually used,"Valentine said.

The group created a website: http://www.panicbuyers.co.nr/. It's now almost a week later, and some members of the group are talking about whether May 15th should be turned into an annual Panic Buy Carrots Day. Others are trying to figure out what to do with all the carrots they bought. My vote would be carrot cake. Lots of it.
Posted: Tue May 20, 2008.   Comments (9)


Plant Rights — An ethics panel commissioned by the Swiss government has determined that the arbitrary killing of plants is morally wrong. From The Weekly Standard:

A "clear majority" of the panel adopted what it called a "biocentric" moral view, meaning that "living organisms should be considered morally for their own sake because they are alive." Thus, the panel determined that we cannot claim "absolute ownership" over plants and, moreover, that "individual plants have an inherent worth." This means that "we may not use them just as we please, even if the plant community is not in danger, or if our actions do not endanger the species, or if we are not acting arbitrarily."
The committee offered this illustration: A farmer mows his field (apparently an acceptable action, perhaps because the hay is intended to feed the farmer's herd--the report doesn't say). But then, while walking home, he casually "decapitates" some wildflowers with his scythe. The panel decries this act as immoral, though its members can't agree why.

The author of the Weekly Standard article appears to have some kind of conservative agenda. (He's a senior fellow at the Discovery Institute, which makes him suspect in my book.) However, the basic facts about the Swiss ethics panel appear to be correct. The text of the panel's report, titled The Dignity of Living Beings with Regard to Plants, can be downloaded as a pdf file.

From my point of view, what makes this interesting is that it represents the fulfillment of a satirical prophecy. Back in 2004 I posted about the spoof Society for the Protection of Plants. It only took four years for the satire to become true.
Posted: Tue May 13, 2008.   Comments (16)

Organic Tomatoes — Posted recently on Yahoo! News: "A farmer tends organic tomatoes at a greenhouse in Langfang, Hebei province, near Beijing, China, February 6, 2007."

It's not photoshopped. It's an example of forced perspective. (via Snapshots from my world)


Posted: Mon May 12, 2008.   Comments (4)

Decades-old Donut Prank — Two former Junior High teachers have been giving each other the same donut as a gift for 37 years. From sj-r.com:

In 1971, Mrs. Ross, longtime language arts teacher at the junior high, brought a doughnut to school to enjoy on her break in the teacher’s lounge. She and Mr. Nelson already enjoyed teasing each other, but on this day, Mr. Nelson took things to another level.
He hid Mrs. Ross’s doughnut. And then the doughnut disappeared. Did he eat it?
“I hid the doughnut but I did not eat the doughnut,” swears Mr. Nelson. “Someone else may have eaten it, but I did not.”
Be that as it may, the doughnut disappeared, and he was correctly identified as the thief. Mrs. Ross then bought another doughnut, glazed, and gave it to Mr. Nelson so that he would no longer have to resort to doughnut thievery.
“I thought he should have a doughnut of his own,” she says. “I think I bought it at a dime store.”
That is where things stood until Mrs. Ross’s next birthday, or maybe it was Christmas, they can’t remember which — this was 37 years ago after all, so we will give them a break. Mr. Nelson put the doughnut in a box, gift wrapped it and gave it to Mrs. Ross.
It has been passed back and forth ever since...
This tradition eventually became legendary at the Chatham school. Mr. Nelson sometimes directed one or two of his students to go down the hall to Mrs. Ross’s room with the gift box, hoping she wouldn’t realize who it was from until it was too late. The doughnut sometimes turned up in either teacher’s school mailbox.

Mr. Nelson currently has the donut in his freezer. He's plotting when and how to give it to Mrs. Ross, who is now 93 years old and living in a retirement community.
Posted: Sun May 11, 2008.   Comments (6)

PETA’s Million-Dollar Fake Meat Prize — PETA recently offered a $1 million reward to the first company that can produce In Vitro meat in commercially viable quantities by 2012. (AussieBruce posted about it in the forum.)

But Daniel Engber, writing for Slate.com, explains why PETA's prize has so many strings attached that it's basically a bogus offer.

1) According to the contest guidelines, the fake-meat must be sold in stores to qualify for the prize. Engber writes: "Fake-chicken entrepreneurs have to demonstrate a "commercial sales minimum" at a "comparable market price"; in plain English, they need to move 2,000 pounds of the stuff at supermarkets and chain restaurants spread out across 10 states during a period of three months. And the Franken-meat can't cost more than regular chicken."

2) This is an impossible condition to meet, since the FDA would have to approve the fake-meat before it could be sold in stores. And there's no way a product like this could be invented and make it through the FDA's approval process in the next four years. The FDA review process itself typically takes years to complete.

So don't expect anyone to win PETA's prize.

I'm still waiting for those "Meat Trees" (genes from cattle spliced into the reproductive cells of grapefruit trees) described by the Weekly World News back in 2003 to become a reality. (Thanks, Christopher)
Posted: Thu Apr 24, 2008.   Comments (10)

Bigfoot Potato Chip — Don't miss out on this gem on eBay. The seller says: "I have here for auction one ruffled potato chip that looks like Bigfoot. Just for fun, let's call him Chipfoot. 😊 The chip is in very good/stable condition and should ship quite nicely."

I'd make a bid, but at $3 it's already too pricey for me.
Posted: Tue Apr 22, 2008.   Comments (12)

Food Advertising vs. Reality — The German website pundo3000.com has assembled a collection of 100 food products and compared what each one looks like, as shown on the packaging, to the actual product. In the majority of cases the difference is quite dramatic. But a few of the food products hold up pretty well in real life. For instance, the Milka chocolate bar looks almost exactly the same as it does on the packaging. But the roll (shown below) looks pretty unappetizing.

Funtasticus.com has collected all the images together into an easier-to-view format.


Posted: Mon Mar 24, 2008.   Comments (12)

Eating spaghetti while wearing a burqa — This video of a burqa-wearing woman very awkwardly trying to eat spaghetti is doing the rounds. It's titled "Why Italian Restaurants Failed in Dubai."

All you have to do to find out it's fake is read the comments on youtube, where quite a few people have pointed out that the footage comes from a British comedy show, "3 non-blondes." It's a candid-camera style show, in which the performers pull various bizarre stunts in public to see how the people around them will react. Wikipedia reports: "Ninia Benjamin, Tameka Empson and Jocelyn Jee Esien play a range of comical characters to the unsuspecting public. Varying from a fictional celebrity named Marcia Brown, to a charity worker who only wants a kiss or a hug instead of a cash donation."

I've never seen a woman eat while wearing a burqa, but I assume she would lift the fabric covering her mouth up. She wouldn't try to shove food down from the top.


Posted: Wed Mar 19, 2008.   Comments (6)

Worms in Salad — Here's a recent example of what I call the "gross things found in food scam." The Post Tribune reports:
Tiffany Vance of Merrillville and her dinner date, Christopher Egnatz of St. John, tried to make a scene Tuesday night after dining at Applebee's, but it didn't play out as the pair had planned.
Servers at the crowded restaurant let the couple walk out on a $57 meal after Vance loudly complained she had found worms wriggling in her salad after the two had almost finished eating, a police report states.
But Vance left behind her purse, with a plastic container of maggot-like bee moth worms inside it, when she and Egnatz left.
A waitress searching for identification in the purse also found the container, and called police. As a police officer was taking a report at the restaurant a few minutes later, Egnatz returned, looking for the purse.

Egnatz later confessed.
Posted: Mon Mar 10, 2008.   Comments (5)

Viagra-Inspired Food — Trifter.com has collected examples of foods that have either been made to look like Viagra, or have been renamed after it. The list includes Viagra Gelato, Viagra ice cream, Viagra spam mousse, Viagra cake, and Viagra musubi.

The Viagra spam mousse seems particularly appropriate, since the drug is such a favorite topic of spammers.



Posted: Wed Mar 05, 2008.   Comments (2)

Fecal Bacteria on Lemon Wedges — A video on youtube discusses a recent study that claimed to find all kinds of harmful microorganisms, including fecal bacteria, on the lemon wedges restaurants place in drinks. Microbiologist Anne LaGrange reported that when she tested some lemon wedges "it was like they had dipped it in raw sewage."



Apparently the problem is that restaurant workers often handle the wedges with their bare hands and they cut the lemons with knives they may have just used to cut meat.

David Emery of About.com has analyzed the claims in this video and finds them to be basically true. There was a study published in the Journal of Environmental Health in December 2007 which found significant microbial content on a high percentage of lemon slices from twenty-one different restaurants.

However, David also notes that health experts don't consider dirty lemon slices to pose much of a risk to public health. But if you're freaked out by the idea of germs, you might want to say no when your waiter asks if you want lemon in your drink.

Posted: Fri Feb 29, 2008.   Comments (10)

Is that a cockroach beneath the pizza? — Here's an ad, apparently created by a Brazilian extermination company, that is placed inside pizza boxes. The ad shows a photo of a dead roach, but it's only revealed as the pizza is removed from the box.

I'm sure the ad would attract people's attention, but I find it surprising that a pizza company would agree to place an ad like this beneath their food.

No word on if it's a real ad campaign, or just a mock up. (via nulovka via adrants)




Posted: Thu Feb 14, 2008.   Comments (9)

Quick Links: Jan. 25, 2008 — Caught Lipsyncing
Amusing video on youtube of a guy caught lipsyncing. I like how he tries to pretend that nothing happened.


Live Frog in Lettuce
Yet another case of a family finding a live frog in their lettuce. The amazing thing is that instead of trying to sue someone, the family has adopted the frog as a pet. They call him "curious."


Fake Leg as Weapon
"Police said Donna Sturkie-Anthony took her elder sister's prosthetic leg and beat her with it."
Posted: Fri Jan 25, 2008.   Comments (4)

Jesus Hides in Potatoes — Renee Brewster of Florida found Jesus while preparing potato salad. His image was clearly visible in the moldy rot that had formed in the center of the first potato she split open. She put aside the holy potato and finished making the potato salad, which reportedly tasted excellent.

According to MyFoxOrlando, Renee and her husband feel that "the site of their savior in a potato has reinvigorated their faith."

But Cranky Media Guy wonders if this is manufactured pareidolia, noting that, "For the first time in memory, I can actually make out the figure they think they see."

If one Jesus-in-a-potato isn't enough for you, then you're in luck, because the MyFoxOrlando article links to a second story, from just a few weeks ago, about a Houston woman who also discovered Jesus inside a potato. But I think the Florida Jesus-Potato is better.

Posted: Thu Jan 24, 2008.   Comments (7)

Cheer Chains — If you've been to Starbucks in the past week or so, you've been at risk of finding yourself trapped in a "cheer chain." What this means is that the person in line in front of you pays for your drink, and in return you're supposed to pay for the drink of the person behind you. This goes on and on, ad nauseam. The Associated Press reported on one cheer chain that totaled 1,013 customers.

The question is, are these cheer chains a true spontaneous phenomenon, or are they a cynically created pr stunt? The phenomenon supposedly began when Arthur Rosenfeld offered to pay for the drink of the guy behind him in the drive-thru line who was honking and yelling. Rosenfeld is a tai-chi master, and he wanted to change the man's consciousness through a random act of kindness. The guy who was honking decided to pay for the car behind him, etc. etc.

But I'm in the camp of those who, like consumerist.com, believe they're a pr stunt. Consumerist points out that Starbucks is even issuing coupons to encourage the cheer chain movement, plus they've set up a website about it. (Thanks, Bob)


Posted: Sun Dec 23, 2007.   Comments (16)

How to charge an iPod with an onion — I'm not sure what to make of this video. Is it true or false?

It describes how to charge an iPod with an onion. The instructions are that you first poke a hole in the onion, then you soak it in an electrolyte solution (Gatorade). Once the onion has soaked up enough of the Gatorade, you simply push the usb adapter of your iPod's power cable into the onion, and according to the guys who made the video "your iPod will power up and it should begin charging."

I'm sure that the onion would generate some electricity. It's the part about sticking the usb adapter directly into the onion that surprised me. Somehow it just seems too easy. And I don't want to potentially ruin my iPod by testing it out.


Posted: Tue Nov 27, 2007.   Comments (25)

Can of Dehydrated Water — Dehydrated water is an old joke, but I've never actually seen a can of the stuff. Here one is, posted on Flickr by David Reeves. His caption reads, "Spotted on the chemical storage shelf in an adjacent laboratory." The strange thing is that Bernard Food Industries, the company listed as the maker of this product, is a real company. Why were they manufacturing this stuff? I assume it was a joke.



Update: Looks like these cans must have been a gag product that Bernard Foods produced at some time, because someone is selling one on eBay. Perhaps I'll bid on it.
Posted: Wed Oct 24, 2007.   Comments (47)

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