columnist Mike McGrady was convinced that standards of literary taste were plummeting rapidly in the United States. Sex alone, it seemed, could make a book a bestseller. This gave him an idea for an experiment. He convinced 24 other Newsday
reporters to join him in deliberately writing a terrible novel that would have a minimum of two sex scenes per chapter. They titled their work Naked Came the Stranger
. In the first week after its publication, it sold a respectable 20,000 copies, which McGrady felt was enough to prove his point. So he revealed the hoax. The resulting publicity made the book a bestseller.